FOR BRANDS & AGENCIES

Advertise on BFSI Screens

BFSI venues deliver one of the most context-aligned DOOH audiences possible — customers in active financial-services mode, primed for category-adjacent messaging.

6 · Brand-fit categories

5 · Creative use cases

Bank branches, ATM lobbies, and BFSI customer-experience centers host DOOH inventory with a precise audience — customers in active financial-services mindset, with category-relevant attention for cross-sell.

Creative use cases

What advertisers actually run on bfsi screens

Examples drawn from the campaigns that converge on this surface — not theoretical use cases, the ones brands actually book.

Fintech and digital-wealth product cross-sell
Insurance and mutual-fund category education
Premium credit-card and wealth-management messaging
Tax-planning campaigns during March / April
Real-estate and large-purchase financing ads to bank customers

Category fit

Brands that perform here

The categories with the strongest historical fit on bfsi DOOH.

Fintech (UPI, BNPL, wealth apps)Insurance (life, health, term)Mutual funds and PMSPremium credit cardsReal estate and high-ticket financingCA and tax-planning services

Where it runs

BFSI venues on DigiAds

Sample venues

Where your creative shows up

Bank branches and HNI lounges
ATM and CDM lobby areas
Insurance and wealth-management offices
Premium credit-card lounges
Stock-broker and DP offices

Screen formats

Canvas options

Branch lobby and queue-display screens
ATM-lobby digital posters
HNI-lounge ambient screens
Service-desk wait-area displays
Information + offer hybrid screens

Measurement

Verified proof-of-play

Per-play logs: screen, location, time, creative version. One-click PDF report at the end of the campaign. Raw CSV/JSON export for your analytics team. Per-screen audience modeling included.

Common questions from brands & agencies

Does bfsi DOOH actually work for my category?

It depends on category fit. BFSI venues convert best for: Fintech (UPI, BNPL, wealth apps), Insurance (life, health, term), Mutual funds and PMS, Premium credit cards. If you're in one of those, the audience density and intent overlap make it a strong buy. Browse live inventory on the marketplace to see what's available where.

How is the price set?

Screen owners set their own rates per play, visible on every screen card in the Brand Dashboard. You see exactly what each booking will cost before you commit — no rate cards, no agency mark-up, no opaque CPM.

How do I prove the campaign ran?

DigiAds emits a per-play log for every screen the campaign touched — time, location, creative version. One-click PDF report at the end of the campaign, plus raw CSV/JSON export for your analytics team.

Ready to run on bfsi screens?

Browse live inventory on the map, plan your buy, ship the campaign — self-serve, no agency required.

For Screen Owners

Open Billboard Manager

List inventory, accept bookings from national brands, automate billing — GST-compliant on day one.

For Brands & Agencies

Open Brand Dashboard

Browse DOOH inventory on an interactive map, plan multi-city campaigns, download verified proof-of-play.