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LED Video Walls · Billboard Manager

LED video walls are the highest-CPM DOOH inventory in any city, and almost every operator has the same problem: hardware controllers (Novastar, Colorlight, Huidu) are powerful but operationally heavy, and selling the inventory to advertisers requires a parallel sales stack. DigiAds runs directly on top of those controllers and adds a brand-facing marketplace so the same LED wall earns revenue without two separate vendors.

5 · Sample scenarios
6 · Capabilities
In the wild

Where this shows up

Concrete scenarios where operators are running led video walls on DigiAds today.

  • A premium mall managing atrium and façade video walls from one place

  • A stadium running per-event match-day content and sponsor inventory together

  • A roadside marquee LED operator selling slots by location and daypart

  • A retail flagship rotating brand-storytelling video walls across multiple cities

  • A corporate-campus LED wall serving as both ambient content and a sales surface

Capabilities

What DigiAds gives you

Direct integration with Novastar, Colorlight, Huidu, Linsn, RGBlink controllers

Resolution-agnostic content authoring (8K-and-above outputs supported)

Per-event and per-daypart scheduling for stadiums and mall atriums

Brand-facing marketplace listing for the same wall, with rate-card visibility

Approval workflows for sponsor and category exclusivity

Audit-grade play logs per ad slot

Industry fit

Pairs well with

LED Video Walls is the workflow most operators in these industries reach for first.

Retail

Monetize retail screens

Operate mall or retail screens? Turn atrium walls and storefront displays into a managed ad network on DigiAds — automated billing, brand-safe approvals.

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Sports

Monetize sports screens

Run sports / stadium screens? Sell perimeter, concourse, and big-screen DOOH slots on DigiAds with per-event scheduling and automated billing.

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Transit

Monetize transit screens

Operate transit or airport screens? List inventory on DigiAds and access national, regional, and global advertisers buying programmatic transit DOOH.

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Common questions

What hardware does led video walls require on DigiAds?

Whatever you already have. DigiAds runs natively on LG webOS, Samsung Tizen, Android SoC, Fire TV, BrightSign, Raspberry Pi, and the major LED controllers (Novastar, Colorlight, Huidu, Linsn, RGBlink). No media players. No new CapEx.

How long does setup take?

First screen: under 5 minutes. Sign up, install the DigiAds app, enter a 6-digit pairing code on your dashboard, the screen is live. A 100-screen rollout is typically a single afternoon.

Can I keep existing content workflows?

Yes — DigiAds doesn't force a new content production process. Upload existing creative, schedule it, and if you want to layer in ad revenue between your own content, that's a separate toggle.

Ship led video walls in an afternoon

Sign up for Billboard Manager free. Install on one screen, see how it behaves, scale from there.

For Screen Owners

Open Billboard Manager

List inventory, accept bookings from national brands, automate billing — GST-compliant on day one.

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For Brands & Agencies

Open Brand Dashboard

Browse DOOH inventory on an interactive map, plan multi-city campaigns, download verified proof-of-play.

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