FOR BRANDS & AGENCIES

DOOH Advertising in Abu Dhabi

Abu Dhabi reaches a different UAE audience than Dubai — heavier on government, Emirati national households, and cultural/event tourism (F1, Louvre).

AED 70-350 · CPM range

2M · Metro population

6 · Top districts

Abu Dhabi's DOOH inventory clusters around the Corniche, Yas Island (entertainment + Formula 1), Reem Island, and Saadiyat (cultural). Government and oil & gas drive a meaningful share of demand alongside tourism.

Abu Dhabi on DigiAds: Pair with Dubai for a UAE plan, target Yas Island for tourism / entertainment campaigns, and the Corniche for government and corporate reach.

Abu Dhabi inventory

Where the audience is

The districts, audience segments, and venue types DigiAds inventory covers in Abu Dhabi.

High-density districts

Top 6 neighborhoods

Corniche
Yas Island
Reem Island
Saadiyat Island
Khalifa City
Mohammed Bin Zayed City

Audience profile

Who you're reaching

Government and Emirati nationals
Oil & gas sector professionals
Tourists (Yas Island, Louvre Abu Dhabi)
Expatriate professionals
GCC residents

Notable venues

Where your creative shows

Yas Mall
The Galleria, Al Maryah Island
Marina Mall
Abu Dhabi International Airport
Yas Island entertainment venues

Pricing

Abu Dhabi CPM band

What advertisers currently pay per play across the Abu Dhabi marketplace. The exact rate is on every screen card before you book.

AED 70–350

CPM range · per screen · per play

Common questions

How much does DOOH advertising in Abu Dhabi cost?

The current marketplace range is AED 70-350 CPM, set per screen by the operator. Premium venues in Corniche and Yas Island sit at the top of the range. You see every screen's exact rate before you commit — no agency mark-up, no opaque CPM.

Where in Abu Dhabi should I buy?

Depends on what you're selling. Top districts on DigiAds in Abu Dhabi: Corniche, Yas Island, Reem Island, Saadiyat Island. Filter by neighborhood, venue type, and audience profile on the Brand Dashboard map.

How fast can I get a Abu Dhabi campaign live?

Minutes, in most cases. Sign up at dashboard.digiads.in, pick screens, upload your creative, schedule by hour and day, pay via UPI / card / NEFT. Most campaigns go live within 24 hours of content approval.

Run a Abu Dhabi campaign self-serve

Brand Dashboard. Browse the map, pick screens, upload creative, schedule by hour, pay — verified proof-of-play at the end.

For Screen Owners

Open Billboard Manager

List inventory, accept bookings from national brands, automate billing — GST-compliant on day one.

For Brands & Agencies

Open Brand Dashboard

Browse DOOH inventory on an interactive map, plan multi-city campaigns, download verified proof-of-play.